Every day, web radios are becoming more present in our reality, competing with traditional AM and FM radios. Thanks to easy access, unlimited reach, and low installation and maintenance costs, many people are interested in creating their own online radios. To do this, it is necessary to know where to start and what the costs of this investment are.
Before we explain more about these details, it is important to have a project for this radio in mind. You need to define what type of radio it will be: educational, corporate, musical, etc. Along with your target audience, in order to implement and execute the radio, already optimized for its purpose.
What is needed to get started?
After considering these details, you need to pay attention to the equipment for the online radio. Compared to traditional radio, you don't need as much equipment, which makes the investment much cheaper.
If you want to do live broadcasts, the minimum to get started is to have a computer with at least 2GB of memory and a 1 GHz processor. This can cost between R$ 500.00 and R$ 1000.00. The broadband connection should also be of good quality, which can cost around R$ 100.00 per month. With this, it is possible to have enough performance to support daily broadcasts.
The microphone connected to the computer, of course, is essential to start your transmission. This equipment should be of good quality to ensure the best sound transmission for your listener. Dynamic microphones are the best option for radio studios, as they are less sensitive to external noise and interference. You can find good microphones in the price range of R$ 200.00 to R$ 1000.00. A quality pair of headphones is also necessary, costing between R$ 100.00 and R$ 500.00.
Content Hosting
After acquiring all the necessary equipment, you need to think about a platform to host your online radio content. Without this platform, your radio will not have its own website, which can offer various functions to further improve the reach and tools of your broadcast.
The monthly fees charged for this hosting will vary according to the number of simultaneous users who will be able to access your radio, as well as the disk space for the use of Auto DJ and Podcast.
BRASCAST
We, at BRASCAST, offer optimized plans according to your needs. All of them have a bitrate of up to 96 kbps, live broadcasting, and AutoDJ, unlimited monthly transfer, and podcast manager. What varies in price for each one is the number of listeners and storage space.
